2016 Youth of the Year in La Voz

Brian Juarez Youth of the Year 2015


“Black-ish” Sitcom Star and WSS present generous donation to support local youth during its Downtown L.A. Flagship Store Grand Opening Week

Actor Anthony Anderson and footwear retailer WSS present a $250,000 check to the LA County Alliance for Boys & Girls Clubs to support Club programs and reaffirm WSS’ commitment to local youth. Left to right: WSS President Mark Archer, WSS Founder Eric Alon, LA County Alliance for Boys & Girls Clubs Executive Director Mary Hewitt, Actor Anthony Anderson.




Danny Trejo

Actor Danny Trejo – Gang Prevention Presentation October 11

We are extremely pleased to announce that actor Danny Trejo (Machete) wil be speaking to our youth on Gang Prevention onOctober 11 at the Pasadena Boys & Girls Club!

All are invited to hear from someone how an ex-con gang-banger and one of the most frightening figures you’ll meet go from being just a mean, scary-looking crazy guy to now one of Hollywood’s most beloved action heroes and a celebrity red-carpet regular!

REAL STORY- Los Angeles is the undisputed gang capital of California; 75% of California’s total gang-related homicides can be attributed to gangs that call Los Angeles home (Dunworth T., Hayeslip, Lyons, & Denver, 2010).

The Los Angeles Police Department (LAPD) estimates gangs commit a disproportionate amount of violent crime: 40% of all robberies, 40% of all aggravated assaults, and 80% of all homicides are classified as gang-related in the city (Crime Mapping and COMPSTAT, 2010).

The city surmises that there are approximately 400 gangs with 41,000 active gang members within its limits (Gang Reduction: Investing in Our Youth). Countywide, that number grows to roughly 1,000 gangs with 88,000 active members (Serjeant, 2007).

This ever important and cogent session will feature:

·        Teaching the importance of living a life of structure and purpose, and instill problem-solving and goal-setting skills.

·        Encouraging youth to stay in school and drop-outs to complete their educations, and/or enroll in occupational training.

We certainly appreciate Mr. Trejo’s time and message to help ALL our youth.  Welcome Danny!

Please RSVP to RAraujo@begreatla.org


I love playing the bad guy in movies, because the bad guy always dies. That’s the real world. If someone asked me to play a bad guy that always gets away with it, I’d pass. That’s the very message I preach to youths who are in crisis and in trouble…the bad guy always loses and the good guy always wins. It’s the one thing movies and real life see eye-to-eye on.

Actor/producer Danny Trejo

Danny Trejo has developed a prolific career in the entertainment industry, yet his road to success has been hard earned and anything but typical. From imprisonment to helping young people battle drug addiction, acting to producing, Trejo’s name, face, and achievements are well recognized in Hollywood.

Trejo grew up on the streets of Los Angeles. Despite spending the latter part of his youth and early adulthood incarcerated, he has risen to become a great actor and better person. Upon his release from Soledad Prison, Danny became involved in programs aimed at helping those who, like him, battled or are battling drug and alcohol addictions.

Years later, Danny visited the set of RUNAWAY TRAIN to offer support to a man he’d been counseling and was immediately offered a role as a convict. Since then, he has gone on to star in dozens of films including DESPERADO, HEAT (Robert de Niro, Al Pacino), the FROM DUSK TILL DAWN film series, CON AIR (Nicolas Cage), ONCE UPON A TIME IN MEXICO (Johnny Depp), and the series of SPY KIDS movies. An appearance in Robert Rodriguez and Quentin Tarantino’s GRINDHOUSE led to a spin-off movie based on the original trailers called MACHETE, in which Danny plays an ex-federale with a gift for wielding a blade.

Trejo reprised his role as Machete in MACHETE KILLS, the second film in the MACHETE trilogy, which also starred Mel Gibson, Charlie Sheen, and Amber Heard and was released in early October 2013. He then starred in Universal Pictures’ DEAD IN TOMBSTONE as Guerrero Hernandez, who returns from the dead to seek revenge on the brother who double-crossed him. DEAD IN TOMBSTONE also stars Anthony Michael Hall and Mickey Rourke, and was released on October 22, 2013. A number of Trejo’s films have recently been released on DVD, including DEATH RACE: INFERNO, the third installment in the DEATH RACE series of films, in which Danny reprises his role as Goldberg from DEATH RACE 2.

Other recent DVD releases include BAD ASS, in which Trejo stars as a Vietnam veteran who tracks down his best friend’s murderer, and its sequel BAD ASS 2: BAD ASSES. Due to the success of the BAD ASS series, Trejo recently reprised his role as Frank Vega and reteamed with his co-star Danny Glover on the upcoming BAD ASS 3. Most recently, Trejo appeared with Tina Fey and Ray Liotta in MUPPETS MOST WANTED, released March 21, 2014, and starred alongside Jonathan Banks in BULLET, the story of a cop who takes the law into his own hands when his grandson is kidnapped.

Danny’s recent television work includes his first series regular role on the FX show Saint George as George Lopez’s Uncle Tio, as well as an appearance on NCIS: Los Angeles. He has had recurring roles on Sons of Anarchy and King of the Hill, and has appeared on episodes of Franklin and Bash, Bones, Modern Family, and Breaking Bad. He has also voiced characters for Cartoon Network’s Young Justice and The High Fructose Adventures of Annoying Orange.

When not acting, Trejo serves as producer under his production company, Starburst, whose initial work included the award winning short AN EYE FOR TALENT and THE ANIMAL FACTORY, directed by Steve Buscemi. Danny went on to create Trejo 4.0 Productions, producer of the film HIGH HOPES, which was acquired by Maple Pictures/Lionsgate Canada. The company is currently developing projects for film and television, most recently LITTLE BOY BLUE, based on Edward Bunker’s novel.

Despite Danny’s impressive list of credits, it’s his continuous roles as a devoted father of three and an intervention counselor that bring him the most satisfaction.

Contact: Gloria Hinojosa, 323 939-1188 ext. 111